A rights-based method
With an estimated 1.5 million Indigenous folks calling the Amazon rainforest their residence, RFUS prioritizes the well being of rainforests in addition to the rights of those that inhabit them.
“Supporting Indigenous peoples as the first guardians of the rainforest is prime to all the things we do,” says Govt Director Suzanne Pelletier, “this isn’t nearly forest safety; it is about supporting their rights, livelihoods, and methods of life.”
Indigenous-centered insurance policies
Defending the rights of Indigenous peoples is useful in myriad methods—not solely when it comes to rainforest well being, but additionally the well-being of the planet throughout a local weather disaster.
“Deforestation is the second main explanation for carbon emissions on the planet,” says Pelletier, “and proof demonstrates that forests protected by Indigenous peoples are higher carbon sinks than even nationwide parks, they usually expertise much less deforestation than these not held by Indigenous peoples.”
RFUS helps and empowers Indigenous communities with coaching for territorial monitoring, land administration, coverage and institutional change, in addition to land titling and authorized intervention.
Advocacy for the rights of Indigenous peoples is a central tenant for RFUS and might be traced again to the group’s inception. “We have been one of many first organizations … to combine Indigenous peoples’ rights with environmental safety efforts on a big scale,” says Pelletier.
“Final yr, we supported greater than 200 Indigenous communities in strengthening their governance, administration, and monetary capacities,” continues Pelletier. “This mixed method not solely slows deforestation but additionally fortifies Indigenous communities to handle and defend their ancestral lands successfully.”
Save the Rainforest Bars
“We perceive the advantages of consuming nutrient wealthy, purposeful components solely occurs while you defend Mom Earth, the magical supply of our superb components.”
Conscious that that they had developed a particular product within the type of a satiating superfood bar, Save the Rainforest Bar co-founders Lauren Feingold and Ashanty Williams wished to offer again to the Amazon rainforest, a supply of the bar’s many nutrient-rich components.
Giving due to Mom Earth
When Feingold and Williams determined to make their very own superfood bar they knew that compromising on ingredient high quality was out of the query.
“A lot of our superfoods come from the Amazon Rainforest. Over time we turned extra knowledgeable about our provide chain,” Feingold says. “We began to be taught extra concerning the Amazon area and the way it’s been affected by deforestation.”
Feingold credit a enterprise associate for introducing her to an government director at Rainforest Basis US. “We have been instantly impressed by the highly effective work RFUS has performed and continues to do in an effort to defend the ancestral lands of the Amazon Rainforest,” she says.
An impressed pairing
For every buy of Save the Rainforest Bars merchandise, 5% of income are donated to the RFUS.
“We perceive the advantages of consuming nutrient wealthy, purposeful components solely occurs while you defend Mom Earth, the magical supply of our superb components,” says Feingold. “It has been an honor to associate with such an vital group who has welcomed us to do our small half to guard the planet’s well being and wellbeing by way of donating proceeds of our bars and elevating consciousness of the significance of saving the rainforest.”
A wholesome rainforest yields well being components
“Our components are what set our bars aside from all the opposite bars available in the market,” says Feingold, a self-professed athlete and chef.
Made in a uncooked, paleo facility with flavors together with Mango Cashew, Mexican Chocolate, and Blueberry Matcha, Save the Rainforest Bars are a scrumptious and energizing strategy to expertise natural rainforest superfoods whereas supporting the deforestation-fighting and rights-based activism of RFUS.
This text was initially printed within the July-August 2024 concern of alive journal (US version).