The Challenges In Returns
Online returns have been a difficult challenge for D2C eCommerce brands since the beginning because of both their volume as compared to brick-and-mortar stores and the operational costs associated with them.
While the pandemic brought a boom to the eCommerce industry, the returns also got more critical than before, as online was the only medium for retailers to sell and customers to buy.
Online shopping brings the power of convenience and choice to buy for your customers, but it comes with the price of not being able to “try before you buy”.
According to Happy Returns, while customers return only 10% of what they buy in brick-and-mortar stores, they return up to 50% of what they buy online.
Other than returning order volume, the major challenges with online returns are:
Taking return queries over call or email.
Manually managing return tickets.
Manually processing returns.
Operational & logistics costs of returns.
What if…? your customers have the freedom to return their products without going through complex emails or chatting with chatbots?
What if…? you can manage the return processing, logistics, and even refunds with an automated platform that can possibly reduce your operational costs by 25%.
Yes. For your and your customer’s ease, you can opt for Shopify return management tools which will help you reduce unnecessary manual operations required for return management.
You need to reduce your overall TAT for returns, set your returns as a growth engine for your eCommerce, and make your customers more loyal.
